Hello! My name is Alex, and I am a Game Producer - finding purpose in helping teams to realise their creative vision and making their dream games possible. I am passionate about leading with empathy, understanding the audience, and rallying teams towards iterating and delivering the best possible player experience.

I recently completed a 13-month placement as Producer Intern at Criterion Games (EA), where I contributed to the live service of Need for Speed Unbound - driving the racing game genre forward with an innovative PvPvE extraction mode and ridable Bikes for the first time in the franchise’s history, as well as bringing Battlefield back with the best-selling shooter of 2025 - Battlefield 6.

Currently, I am in my final year of studying Computer Gameplay Design and Production at the University of Staffordshire in the UK, where my capstone project is focused on inclusively developing games for visually impaired users. Looking ahead, I am excited by the opportunity to return to the games industry and continue developing great games within talented teams that embody a player-first mindset to development, so I may continue to learn and further grow in my role as a Producer.